Fits.me has taken a giant step in the right direction. The company has created an online mannequin where you can input your measurements and actually see how the clothing will look before you buy it. Now why didn't someone think of that idea early?
Fits.me was developed by the University of Tartu in Estonia with the help of Human Solutions to come up with a database of thousands of combinations of hip, chest, sleeve, and waist size. Each item of clothing is photographed several thousand times as they go through the permutations of each mannequin.
They state on their website, "The size of the US online apparel market alone is over $4 billion – yet garment return rates average 25% for online apparel sales of which around 70% is for reasons of fit. Measured even in this simple way, the value of garments returned because of the Online Fit Problem is $700m per year in the USA alone.”
We tested it out and the results were awesome. You just simply input your measurements and a visual "you" is created. Click "Show the Visual Me" and all of a sudden a mannequin form of you shows up wearing the garment. The idea is pure genius.
Once the garment is on, it shows you the different sizes they have available and how it will fit by pointing out areas that are too loose or too snug. Go try it out for yourself and see what you look like!
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